Lanvin for H&M Video Released!

So we posted on the H&M-Lanvin collabo before, and we're getting more excited by the day. The promo film haws been released and it's unbelievably well done. Alber Elbaz, Lanvin creative director, showcases his asthetic genius in this video, featuring Natasha Poly, Irina Lazareaneu, Tati Cotliar, and Hannelore Knuts.

The video plays on women running into each other wearing the same outfit, a woman whose boyfriend gets the cold shoulder until he presents her with a Lanvin dress, and also cameos our favorite Frenchman Mr. Elbaz himself as the reclusive creative genius sketching in his studio.

Shot by David Sims; moody minimalism with some cartoonish speech bubbles.

LOOKBOOK:


LANVIN FOR H&M FILM